The PLMA trade fair in the Netherlands has been very inspiring and busy for the Ellyt snack brand 🌿
Here we meet partners, distributors and people from all over the world who value pure ingredients, a transparent supply chain and high-quality food.
For us, Ellyt means much more than just snacks — it's years of working with farmers, developing products, and the desire to offer people better everyday choices.
We were very happy to meet with the Estonian Ambassador to the Netherlands - Paul Teesalu and the head of the Estonian Food Association, Sirje Potisepp 🇪🇪
In addition, there was a very cool meeting with the world's tallest actor and bodybuilder Olivier Richters (@musclemeatnl) 💪
We sincerely thank the Estonian Food Association for its cooperation and support!
#Ellyt #PLMA2026 #PureIngredient #HealthySnacks #Food Union #fromfarmtotable

🎂 13 years of Premium Brands

13 years ago, I started a mission to bring people healthy snacks that are honest, clean, and really good. During that time, we have created new flavors, attended trade shows around the world, found great partners, and most importantly, earned your trust. 🙏

These years have been spent in the strawberry and raspberry fields of Antsla, taking us to various farms in Italy, Vietnam, Thailand, and South Korea. We have always wanted to know exactly where our raw materials come from and how they are grown. For us, “farm-to-table” is not just a beautiful expression, but our daily joy and challenge.

And now it's time for a change. 🌱

MySnack becomes Elly.

This name conveys everything we have built from the beginning. We wanted to create a brand that was internationally clear, recognizable and personal.

For us, Ellyt means:
✅ snacks with simple and clean ingredients
✅ transparent supply chain
✅ cooperation with farmers in different countries
✅ delicious ripe fruit snacks

In recent years, we have participated in several international fairs with the Ellyt brand. We have received a lot of positive feedback. The entire MySnack product range will be replaced by the Ellyt logo in 2026. The first Ellyt Crunchy fruit mix and vegetable mix have already arrived - exclusively available in our online store https://ellyt.eu/pood/ 

The first step was taken 13 years ago.
Today, our team is stronger than ever and it feels like the most exciting part of this journey is just beginning. 🌿

Thank you to everyone who has been with us — customers, partners, farmers, and our entire team. ❤️